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This web site states the following, "Opening Memorial Day Weekend 2018! Spruce Head Island, Maine." Our analyzers noticed that the web site said " 1 lb MP singleMP twin." The Website also said " A perfectly steamed Maine lobster served with melted butter, chips, dinner roll, a pickle and our own coleslaw. A generous portion of sweet and tender tail and claw meat in a perfectly grilled roll with your choice of mayo or warm butter. Served with coleslaw , potato chips and pickle. Hand picked Maine crabmeat lightly mixed with mayo and served in a grilled roll. Served with coleslaw, potato chips and a pickle." The website's header had maine as the most important optimized keyword. It is followed by lobster, shack, and crabcake which isn't as highly ranked as maine. The next words mcloonslobster.com uses is crab roll. lobster roll was included and could not be seen by search engines.